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2 3 2 1 4 New Zealand Businesses Have Subscribed Search our Article Database » Marketing and Selling | Setting the Best Price Extract: There are many ways to set a price for a product or service. If you choose one you are likely to get it wrong. Consider the following and aim for a best fit: Get the full article by becoming a Financial & Business Advisor Member. If you are already a FBA Member login here to view this article Contact us for more info Authors